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BigCommerce Analytics and Advanced Reporting

Advanced Analytics and Reporting

Get insights across your BigCommerce store and all your connected apps, for streamlined ecommerce reporting that drives growth.

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  • Stay on top of performance with easily accessible KPIs and daily BigCommerce dashboards
  • Identify your most valuable BigCommerce customer segments for targeted marketing
  • See which channels and campaigns are driving the most business in BigCommerce
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Data from all your connected apps, in one place.

Performance reporting starts with your BigCommerce store - but it involves data from all the other apps and platforms you use, from Google Analytics, Facebook and Instagram to Amazon, Klaviyo, Mailchimp and more.

Glew helps you get actionable insights from all those sources (and dozens more) in one place, with easy data connections, multichannel KPIs, pre-built dashboards and scheduled reports.

That means you can access the data you need to make smart decisions for your BigCommerce store, faster.


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Performance KPIs

Conversion rate

Customer analytics

Customer table and individual profiles
Customer tags
Pre-built and custom segments
Purchase behavior analysis
Relationship length
Customer status
Abandoned carts and abandoned cart amount
Order dates
Cost of goods sold
Campaign/channel attribution

marketing analytics

Channel and attribution reporting
Email KPIs
Ad spend by channel
Orders by channel
Revenue by channel
New and repeat customers by channel
Refunds by channel
Discounts by channel
Cost of goods by channel
AOV by channel
Profit by channel
LTV by channel
Return on ad spend by channel
Lifetime return on ad spend by channel
LTV:CAC by channel

product analytics

Product table and individual profiles
Product tags
Pre-built and custom segments
Top-selling product
Cost of goods sold by SKU
Revenue by SKU
Orders by SKU
Quantity sold by SKU
Quantity and amount refunded by SKU
Profit by SKU

Inventory analytics

Quantity available
Quantity sold
Product status
Sell through rate
Inventory velocity
Average price
Depletion days
Out of stock date
Holding cost
Retail value
How Fore Ladies Golf is Growing a One-Woman Business with Glew

How Fore Ladies Golf is Growing a One-Woman Business with Glew


Fore Ladies Golf founder Jessica Benzing started golfing as a way to spend time with her husband - and quickly discovered a lack of options for women's golf clothes. A marketer by trade, she took matters into her own hands and started Fore Ladies Golf in 2017.

Jessica moved her site to BigCommerce in May 2018, and immediately saw a jump in sales. The only problem? She couldn't tell where those sales were coming from, or where she needed to focus her efforts to drive growth.

Without a marketing department to turn to, Jessica began looking for a tool that could help her quickly identify what was working - and what wasn't.

Since Jessica started using Glew, she's been able to gain more insight into her sales and inventory, run more profitable marketing campaigns, create more impactful customer communications, and see continued growth for her one-woman business.

With Glew, Fore Ladies Golf has enjoyed:

  • Instant access to ecommerce KPIs, ad spend and campaign performance - critical for a solo entrepreneur
  • Greater understanding of customer acquisition and ability to better prioritize and optimize marketing efforts across channels
  • Smarter inventory management, keeping costs low while meeting customer demand
  • Customer segmentation for more targeted, effective communications and marketing campaigns

BigCommerce + Customer Analytics & Reporting

Filter data to find your most valuable customers. Identify opportunities in your at-risk, active and lost segments. Understand customer purchase behavior so you can drive purchase frequency and AOV.

BigCommerce + Attribution Reporting and Analytics

Connect data from all your marketing channels and campaigns in one place, for accurate attribution. See what's working and what's not, so you can allocate marketing resources more effectively.

BigCommerce + Product Reporting & Analytics

Track hot and cold products, so you know the right time to re-order or discount. Inform marketing strategies with top products by channel. See KPIs for SKUs, categories and collections, inventory and vendors.

Connect BigCommerce and Glew in just a few clicks using your BigCommerce login.

As soon as your data is imported and transformed, you'll be able to access it in Glew's pre-built BigCommerce dashboards and BigCommerce reports.


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