Articles

Explore our latest blog articles to level up your knowledge of commerce intelligence.

Breaking Down Data Silos: 5 Steps to Integrate Commerce Data

As an executive at a multi-brand commerce organization, you're no stranger to the challenges posed by data silos. With each brand operating its own e-

The Data Imperative: Driving Multi-Brand Growth through Unified Commerce Intelligence

As multi-brand commerce organizations continue expanding their footprint across channels and geographies, executives grapple with an increasingly comp

5 Effective Strategies to Improve Data Accuracy and Availability in Retail Analytics

In the fast-paced world of retail, accurate and readily available data is the cornerstone of success. However, achieving data accuracy and availabilit

Gain Deeper Insights Into Your Magento Data By Blending ERP, Marketing Channels, Subscriptions Data & More

Blend Your Magento Data & Unlock New InsightsThere are several key data metrics that are important for monitoring and optimizing the performance o

GA4: 6 Essential Updates You Should Know

"Glew was instrumental in helping us with our Google Analytics as we transitioned to GA4. They provided more help and insight in 2 weeks than we coul

BFCM: 5 Ways & Immediate Action Plans to Leverage Your Data to Make Profitable Decisions

Black Friday and Cyber Monday (BFCM) have become monumental events in the e-commerce calendar. For many online retailers, the stakes are high, but the

Falling in Love with Your Customer Data

The Importance of Ecommerce Customer Data for Your BrandIt’s February and love is in the air as we head towards Valentine’s Day. As a brand, the most

The Top Ecommerce Metrics You Should Measure For Your Brand [2023]

It’s a New Year, which means setting new goals for 2023! Recession-proof your brand by implementing the top ecommerce metrics to increase revenue in 2

The Case for Building Ecommerce Analytics into Your 2023 Budget

As you reflect on 2022, what are the things that you’d like to be able to do better as an ecommerce leader in 2023? If improving customer retention, b

Ecommerce Analytics: How to Drive More Online Sales With Data

What is Ecommerce Analytics?Did you know that 58.4% of working-age internet users buy something online every week? The most popular categories of ecom

Ecommerce Analytics: 15 Tips for Measuring Your Store’s Performance

An Overview of Ecommerce AnalyticsEcommerce analytics is a tool designed to help you gather and analyze large amounts of data to produce actionable in

7 Best Ecommerce Analytics Tools for 2022

How do ecommerce analytics tools help businesses?The US ecommerce industry was worth $870 billion in 2021. The pandemic, along with a desire for retai